| 000 | 00588nam a2200205 4500 | ||
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| 001 | itec_7402 | ||
| 003 | DLC | ||
| 008 | ///////////////cc //////////////////itec// | ||
| 020 | _a0471635278 | ||
| 035 | 0 | 0 | _a7402 |
| 050 | _aHF5415 S554m | ||
| 100 | 0 | _aSHETH JAGDISH N. | |
| 245 | 1 | 0 | _aMARKETING THEORY:EVOLUTION AND EVALUATION |
| 250 | _a1 PRIMERA EDIC. | ||
| 260 | _aMEXICO D.F. | ||
| 300 | _a231 PAG. | ||
| 504 | _aINCLUYE INDICE | ||
| 650 | _a1.- INTRODUCTION. 2.- NONINTERACTIVE-ECONOMIC SCHOOLS OF MARKETING. 3.- INTERACTIVE-ECONOMIC SCHOOLS OF MARKETINGĂ | ||
| 942 |
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